Work
Product Page Illustrations
Overview
The Blackbaud website is home to a plethoa of product pages to choose from—so these illustrations are designed with simplicity in mind. Each set of illustrations simplifies key points from their surrounding body copy, and establishes the way product functions are depicted to website visitors.
Beyond blackbaud.com, the illustrations have become multi-purpose, and are used in sales pitches and product marketing efforts alike.
Approach
In collaboration with the Sales and Web teams, I developed these blackbaud.com product page illustrations to go beyond the total userface, and break out the form and function of the most enticing features of Blackbaud products.
Paired with layered user-centric photography, this helps the end user to easily picture both use-case and product functionality.